Kadazandusun Cultural Association

Speaking at the handing over of contributions from the celebration’s main sponsor, Nestle (Malaysia) Berhad, at the Hongkod Koisaan here, Monday, Pairin, who is President of the Kadazan Dusun Cultural Association (KDCA), said there was a underlying and forceful message in this year’s theme.

Towards this end, he said support from everybody is needed, including from the corporate world, such as Nestle (Malaysia) Berhad in the context of its Corporate Responsibility.

“Let’s hope we will continue to march forward and provide something better for the future generation to inherit,” said the Huguan Siou. He also commended Nestle for its continuous support to the Tadau Kaamatan as the company had for the past six years come out with a series of consumer and trade promotions in conjunction with the festival.

This year, the sponsorships, promotions and contests are courtesy of Nescafe, Maggi and Cap Junjung, said Nestle Products Sdn Bhd Sabah Branch Manager, Fung Tze Shing.

For Nescafe, it would be co-sponsoring the Unduk Ngadau and Sugandoi organised by the State Government and KDCA, offering prizes at the district level and State level competition on May 30 and 31.

Apart from that, the Nescafe is also organising a consumer contest and an outlet display contest in Sabah and Labuan beginning from May 6 to June 30 offering eight Modenas Kriss 100 motorcycles, inclusive of registration fee for the first year, insurance and tax as prizes.

One unit would be given away every week, for eight consecutive weeks. Maggi would also be running a consumer contest that would end on June 30 offering a Mitsubishi Triton Lite as the grand prize and a total of RM37,000 cash will be up for grabs.

The third participating brand, Cap Junjung, is running its consumer contest from April 30 to June 30 offering cash prizes totaling RM20,000. “As a socially responsible corporation, Nestle does not only reward its customers for their loyalty but also plays its role in contributing back to society in different ways,” said Fung.

Also on hand were KDCA deputy presidents Datuk Dr Jeffrey Kitingan, Datuk Dr Othman Menudin and Datuk Clarence Bongkos Malakun, and management representatives from the sponsoring brand.

Adapted From: Daily Express,Tuesday, April 28, 2009